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privacy-policy
Privacy Policy

Last updated on 10 March 2025

Overview

Barasingha Infratech Private Limited and our affiliated companies worldwide are committed to respecting your online privacy and recognize your need for appropriate protection and management of any personally identifiable information you share with us.

This Privacy Policy ("Policy") governs our website available atmydeer.net and our mobile application (collectively, the "Platform"). The Policy describes how Barasingha Infratech Private Limited (hereinafter referred to as the "Company") collects, uses, discloses and transfers personal data of users while browsing the Platform or availing specific services therein (the "Services").

All users of our Platform or Services, including buyers, renters, owners, dealers, brokers, and website visitors, have their personal data processed in accordance with this policy. You agree that the Company may treat your personal data in line with this policy by accepting this policy on the Platform or through other channels, or by using the Platform and Services. If processing your personal data is required for specific reasons, we obtain your consent independently on the Platform or in other ways.

Personal Data we collect

When you use our platforms (for example, when you create an account or publish a property listing), we get information that you give us directly. We may also get this information through phone conversations, emails, messages, or other interactions we have with you. Additionally, when you express interest in using our services by completing the appropriate forms, we may additionally gather this information. This data comprises:

  • Personal Information: This comprises your name, login credentials (such as username), and contact details (such as addresses, phone numbers, and email addresses).
  • Details about the property: This contains information about the property's nature (commercial, residential, etc.), location, and profile (area, measurements, and road connectivity), as well as any photos you may have of the property, its price, and its amenities.
  • Any information that enables us to identify and validate you (like your voter ID, driver's license, PAN, passport, or Aadhaar) or your property (such utility bills, sales deeds, property registration paperwork, property tax documents, etc.)
  • Payment Details: Your payments are processed by third-party payment service providers. You will be taken to an interface run by a third party, which will gather the data needed to complete the payment transaction. The terms of the third-party service provider, including their privacy policy, will also apply to the payment transaction. We might get specific transaction information from outside payment service providers. Your bank account number, credit/debit card number, and UPI handle are examples of financial information that we do not store and do not have access to.
  • Records of your calls, emails, texts, and other correspondence pertaining to any comments, feedback, questions, problem reports, customer service, or other correspondence you submit to us.
  • Whatever additional data you give us with your consent, permissions, or preferences.

Data we gather when you use our platforms

We gather specific data about your platform usage and access when you use our platforms. This comprises:

  • Usage data: Information that is gathered and processed about you as you use the platform, including search queries, intent capture, account settings, times you visit the platform, time spent on certain pages, and usage-based inferences about your interests and preferences.
  • Technical data: This can include information about the hardware model, operating system, IP address, preferred languages, serial numbers, unique device identifiers, advertising identifiers, device motion data, network data, and web browser details, among other information about the devices, software, and technology you use.
  • General or estimated location information: General location information, including your nation, city, or region. This may be understood from Technical information like your IP address.
  • Communication data: The Company gathers and saves information about your communications as well as any additional information you supply when you interact with the Platform or use it to interact with other members (such as other users, advertisers, dealers, and builders, among others).
  • Cookies: To identify your device, remember you, and ensure that your experience continues, we use cookies or other comparable technologies (such as web beacons, log files, etc.). When you visit our website or use our online apps, cookies are files that are downloaded to your device.
  • Purchase or transactional data: Information about your purchase orders and the money that goes to and comes out of your accounts with us are examples of transactional data. Your bank account number, credit/debit card number, and UPI handle are examples of financial information that we do not store and do not have access to.
  • Permissions specific to app: These include permissions for mobile devices' notifications, camera, location, phone (dialler), photos, and videos. The majority of app-specific permissions need your manual consent. You can disable any non-essential rights you have granted the Platform by going to the settings on your phone. If you remove some necessary app permissions, the app may not work. We might provide further details about particular app permissions within the app or on the platform-specific app store, such the App Store or Play Store, because app permissions can occasionally change.
  • Insight data: We might utilise your information to learn more about how you use our platform.

Information we receive from other sources

  • Third parties, including advertising and marketing partners, may provide us with information about you. Your information may be gathered by us from publically accessible sources and property initiatives.
  • When you log in or upload data to the Platform using a third-party account, such as SSO/MFA/2FA. Name, email, phone number, and location are a few examples of this information.

How we utilise your personal information

The Platform may use your information for the following reasons:

A. Offerings in the Platform and the Services

We utilise your personal information to give you access to the Platform and the Services, as well as to let you use the Platforms' many features. For example, we might utilise your information:

  • for the purposes of registration, onboarding, and account creation.
  • either for listing your homes, for properties you are permitted to promote, for extending the listing of your properties, or for registering your interest in a specific property or category of properties on the Platform.
  • for connecting with other Platform users, marketers, dealers and builders, banks, NBFCs, banking agents etc., or for allowing other Platform users to get in touch with you in a fair amount of time after your most recent Platform activity.
  • for allowing other Platform users to view your profile and property listing; for offering you pertinent information about a specific property or categories of properties; or
  • for offering you personalised search results, suggesting users, properties, or advertisers, or proposing products for sale by advertisers that may be of interest to you.

B. Our marketing activities

If you have given us consent to do so, we may use your personal information to send you marketing and promotional materials, as well as to inform you of sales and discounts, about our Platform and Services, or about services provided by third parties.

C. Third-party marketing activities

In response to your expression of interest, we may share your personal information to banks, NBFCs, banking agents, and other third parties so they can get in touch with you for their own marketing and promotion needs.

D. To enhance Platform and Service

We may use Personal Data to conceive, develop, and offer new or improved Platform features or services, as well as to enhance our Platform and its content. In order to achieve this, we might use information gathered from your feedback, our marketing research, surveys, or Platform usage. Additionally, we might use your personal information to improve your platform experience and tailor it to make it easier for you to use. YouTube API services are used by the platform. We may monitor the user's play, pause, and mute/unmute actions on the platform to assess a video's performance.

E. Preventing fraud

We may use personal data to identify suspicious users or property listings on the platform, to verify users and property listings on the platform, to ensure network security, and to prevent, detect, investigate, and prosecute crimes on the platform, including but not limited to financial crimes and fraud. In order to perform additional due diligence checks on dubious users or real estate listings, we might additionally screen for government sanctions and ask you for more information.

F. For recovery and troubleshooting

We may use your personal information to help with disaster recovery, keep sufficient backups to ensure high availability, and troubleshoot difficulties or problems with the Platform or Services.

G. Analytics Operations

In order to better serve you and offer you individualised, customised material and information, we may gather and use analytics data in conjunction with your personal data to create a more comprehensive profile of our users.

H. Legal Obligation

The Company may occasionally be required to gather Personal Data in order to meet legal requirements, establish, exercise, or defend legal rights in connection with ongoing or potential legal proceedings, obtain expert or legal counsel regarding such proceedings, and safeguard the security and integrity of our Platforms.

I. To communicate with you

We use your personal information to answer your questions, comments, or feedback, address any problems you may have had with a platform or a product or service, and put your recommendations into action. We might also get in touch with you to help you use the Platform or the Services, or to grant you access to the Platform.

J. For grievance redressal

In order to resolve your complaints and handle your concerns, we may utilise your personal data.

Cookies Policy

"Cookies" and other tracking technologies are used on certain of our webpages. Cookies are little text files that can be used, for instance, to gather data about how users interact with a website. Certain cookies and other technologies might be used to retrieve personal information that a user has previously provided.

You can manage cookies in the majority of browsers, including how to delete them and whether to accept them. You can configure most browsers to alert you when a cookie is sent to you, or you can opt to prevent cookies. However, please be aware that deleting or blocking cookies may negatively impact your experience on our platform.

Information like Internet domain and host names, IP addresses, browser software and operating system kinds, clickstream patterns, and the times and dates that our site is accessed can all be recorded by tracking technology. We can enhance our Platform and the user experience on our website by using cookies and other tracking technology. For trends and statistics, we might also examine data that doesn't include personal information.

To whom we disclose your personal information

A. Details you provide us

The following third parties may only receive personal data from the company for the reasons outlined in this privacy policy:

  • Service Providers: In order to help the Company run the Platform or deliver the Services, the Company may share Personal Data (overriding NDNC registration) with service providers, vendors, consultants, agents, field verifiers, and others. This could include organisations that supply services, information, goods, and programs; maintain mailing lists and the platform; and check properties.
  • Other Platform Users: In order to connect with other Platform users, including owners, renters, brokers, dealers, and others, the Company may provide your information to them. Your contact information may be accessible to other Platform users, who may use it to get in touch with you about your property listing or your interest in a certain property or class of properties.
  • Banking Partners: If you indicate interest in home loans, the company may share your personal information with participating banks, NBFCs, their staff, or their agents (banking agents). You might receive a call from the banking partners offering their goods or services.
  • Legal Purpose: When mandated by law, the company discloses personal information in order to establish or exercise legal rights, defend against legal claims, or react to subpoenas, court orders, or legal processes.
  • Corporate Restructuring: In the event of a corporate reorganisation, merger, or restructuring, the company may disclose personal information to another company. If this happens, the company will let you know before your information is moved and falls under a new privacy policy.
  • Other Third Parties: The company may disclose your personal information to other parties, like accountants, attorneys, auditors, and others, if necessary.

Please be aware that the Platform occasionally shows links to third-party websites that may collect personal data or display adverts; they are not covered by this Policy. The privacy policies of these websites are not the Company's responsibility. To find out how each thirdparty website connected from the Platform uses your personal data, the Company advises you to read their privacy policies.

User Rights

  • You can contact us at feedback@mydeer.net if you would like to view, confirm, update, correct, complete, or remove any of your personal data that has been gathered by the Platforms or Services.
  • Any or all of the processing of your personal data may be stopped by sending an email to [services@mydeer.net]. However, please be aware that the Company retains the right to deny you access to the Platform and Services in situations where the Platform and Services depend on such Personal Data.
  • You may hear from us (or our partners or service providers) by phone calls, emails, text messages, Platform notifications, or other channels. The correspondence may pertain to (a) your payments, purchases, or other messages pertaining to your Platform usage, or (b) promotions or offers about our Platform, new features, or services. By writing to our grievance officer, you can choose not to receive information regarding promotional offers. You may still receive non-promotional communications from us, such as details regarding the Platforms and Services.
  • Please be aware that the Platform occasionally shows links to third-party websites that may collect personal data or display adverts; they are not covered by this Policy. The privacy policies of these websites are not the Company's responsibility. To find out how each thirdparty website connected from the Platform uses your personal data, the Company advises you to read their privacy policies.

Personal Data Storage and Protection

  • Our company is based in India. Your personal information is processed and stored in India. Nonetheless, we might send your personal information to our partners or service providers abroad.
  • We value the security and privacy of your personal information, and the company has taken appropriate measures to ensure its safeguarding and secrecy. The Company mandates that outside service providers follow the same guidelines as the Platform while serving as processors. The company takes all reasonably required precautions to guarantee that personal data is kept secure, regardless of where it is moved or stored.
  • The company takes the necessary security precautions to defend against unauthorised access to or unauthorised alteration, disclosure, or destruction of data, and it has electronic, procedural, and physical safeguards that adhere to Indian laws protecting personal data.

Personal data retention

  • In order for us to enable you to utilise the Platform and Services, your personal data is processed and retained accordingly. For as long as it takes to deliver services to you on the Platform or to fulfil the objectives for which the data was collected, we will retain your personal information.
  • Even if you have asked us to delete your personal information, closed your account with us, or stopped using the Platform, we might still need to keep information in order to comply with relevant laws or other legal obligations, or to exercise our legal rights. Additionally, we may retain your contact information and other details for the purposes of preventing fraud, exercising or defending against a legal claim, or providing evidence in court, keeping correct financial, accounting, and other operational records, settling disputes, and upholding the Company's agreements. We may keep, use, and distribute aggregated anonymised data after termination for any reason, including those not specified here. You cannot be identified by anonymised data.

Websites, applications, and services of third parties

  • The Platform may include links to websites, apps, or services of third parties, including our partners' websites or websites with information or other content. Even if they are our partners and use our branding on their website or service, this Privacy Policy does not cover the collection, use, storage, sharing, etc. by third parties when you visit or interact with their websites or services. Third-party data collection is governed by their own privacy rules and procedures, such as Google's Privacy Policy. You may use the options on Google's security settings page to manage how your content is displayed.
  • The content, activities, and services associated with those linked websites, as well as the gathering, use, storage, sharing, and other aspects of data by third parties, are not our (or any other affiliate's) responsibility or liability, nor are any of our directors, officers, agents, contractors, subcontractors, or employees.

Children

Children under the age of eighteen are not permitted to use this platform. Any child under the age of eighteen who uses the platform must have parental supervision. We don't knowingly gather any data on or market to minors, kids, or anybody younger than 18. We ask that you do not access or use the Platforms if you are younger than eighteen, and that you do not provide us with any Personal Data.

Modifications to this Privacy Policy

At any time, the Platform reserves the right to update, alter, or amend this Policy. The date of the update, modification, or change will mark the start of the Policy's implementation and its coming into effect.

Grievance Redressal

You can contact the Grievance Officer designated by the company with any queries, grievances, or objections about how your personal data is processed. If you have any Grievance, please get in touch with us.